blending intelligence, creativity, and intuition to shape ideas at the intersection of imagination, innovation and problem-solving.
At my core, I’m a muse: driven by inspiring people to think differently and build what does not yet exist. To challenge the status quo, disrupt established ways of thinking, and spark new approaches to challenges, unlocking innovation in the process.
At the same time, I’m a maker: deeply passionate about building and creating, and bringing abstract, unconventional ideas into reality. This instinct has always been at the core of who I am, from designing and selling custom furniture to creating art installations.
blending intelligence, creativity, and intuition to shape ideas at the intersection of imagination, innovation and problem-solving.
At my core, I’m a muse: driven by inspiring people to think differently and build what does not yet exist. To challenge the status quo, disrupt established ways of thinking, and spark new approaches to challenges, unlocking innovation in the process.
At the same time, I’m a maker: deeply passionate about building and creating, and bringing abstract, unconventional ideas into reality. This instinct has always been at the core of who I am, from designing and selling custom furniture to creating art installations.
EDUCATION
2017 – 2018
MASTER DEGREE IN DIGITAL MANAGEMENT
Hyper Island & Teesside University, Manchester, United Kingdom
MAIN SUBJECTS: Design Thinking, Digital Technologies, Business Transformation, Innovation & Creativity.
Thesis: The Management of Creativity & Innovation (Grade: Distinction).
2011 – 2014
BACHELOR DEGREE IN MANAGEMENT COMMUNICATION
Aarhus University & Copenhagen Business School, Denmark
MAIN SUBJECTS: International Business, International Marketing, Public Relations, New Media & Business Communication.
Thesis: Augmented Reality as a Communication Tool.
2009 – 2011
ACADEMIC DEGREE IN INTERNATIONAL MARKETING
University College Nordjylland
MAIN SUBJECTS: International Marketing Management, Business Economics, Accounting, Branding Strategy in the Chinese Market.
2006 – 2009
UPPER SECONDARY EDUCATION IN MARKETING & INNOVATION
Business Gymnasium, Frederikshavn, Denmark
MAIN SUBJECTS: Marketing & Innovation Speciality.
Additional: 3 years as Head of Events, organising monthly events for ~600 attendees.
EDUCATION
2017 – 2018
MASTER DEGREE IN DIGITAL MANAGEMENT
Hyper Island & Teesside University, Manchester, United Kingdom
MAIN SUBJECTS: Design Thinking, Digital Technologies, Business Transformation, Innovation & Creativity.
Thesis: The Management of Creativity & Innovation (Grade: Distinction).
2011 – 2014
BACHELOR DEGREE IN MANAGEMENT COMMUNICATION
Aarhus University & Copenhagen Business School, Denmark
MAIN SUBJECTS: International Business, International Marketing, Public Relations, New Media & Business Communication.
Thesis: Augmented Reality as a Communication Tool.
2009 – 2011
ACADEMIC DEGREE IN INTERNATIONAL MARKETING
University College Nordjylland
MAIN SUBJECTS: International Marketing Management, Business Economics, Accounting, Branding Strategy in the Chinese Market.
2006 – 2009
UPPER SECONDARY EDUCATION IN MARKETING & INNOVATION
Business Gymnasium, Frederikshavn, Denmark
MAIN SUBJECTS: Marketing & Innovation Speciality.
Additional: 3 years as Head of Events, organising monthly events for ~600 attendees.
EDUCATION
2017 – 2018
MASTER DEGREE IN DIGITAL MANAGEMENT
Hyper Island & Teesside University, Manchester, United Kingdom
MAIN SUBJECTS: Design Thinking, Digital Technologies, Business Transformation, Innovation & Creativity.
Thesis: The Management of Creativity & Innovation (Grade: Distinction).
2011 – 2014
BACHELOR DEGREE IN MANAGEMENT COMMUNICATION
Aarhus University & Copenhagen Business School, Denmark
MAIN SUBJECTS: International Business, International Marketing, Public Relations, New Media & Business Communication.
Thesis: Augmented Reality as a Communication Tool.
2009 – 2011
ACADEMIC DEGREE IN INTERNATIONAL MARKETING
University College Nordjylland
MAIN SUBJECTS: International Marketing Management, Business Economics, Accounting, Branding Strategy in the Chinese Market.
2006 – 2009
UPPER SECONDARY EDUCATION IN MARKETING & INNOVATION
Business Gymnasium, Frederikshavn, Denmark
MAIN SUBJECTS: Marketing & Innovation Speciality.
Additional: 3 years as Head of Events, organising monthly events for ~600 attendees.
MULTIDICIPLINARY CREATIVE
EDUCATION
2017 – 2018
MASTER DEGREE IN
DIGITAL MANAGEMENT
Hyper Island & Teesside University, Manchester, United Kingdom
MAIN SUBJECTS: Design Thinking, Digital Technologies, Business Transformation, Innovation & Creativity.
Thesis: The Management of Creativity & Innovation (Grade: Distinction).
2011 – 2014
BACHELOR DEGREE IN
MANAGEMENT COMMUNICATION
Aarhus University & Copenhagen Business School, Denmark
MAIN SUBJECTS: International Business, International Marketing, Public Relations, New Media & Business Communication.
Thesis: Augmented Reality as a Communication Tool.
2009 – 2011
ACADEMIC DEGREE IN
INTERNATIONAL MARKETING
University College Nordjylland
MAIN SUBJECTS: International Marketing Management, Business Economics, Accounting, Branding Strategy in the Chinese Market.
Thesis: Western Market Branding Strategies in the Chinese Market.
2006 – 2009
UPPER SECONDARY EDUCATION IN MARKETING & INNOVATION
Business Gymnasium, Frederikshavn, Denmark
MAIN SUBJECTS: Marketing & Innovation Speciality.
Additional: 3 years as Head of Events, organising monthly events for ~600 attendees.
MULTI- DICIPLINARYCREATIVE
A multidisciplinary creative moving between design, storytelling, technology, and making, shaping, building ideas into experiences across physical and digital worlds.
While studying business, I found myself drawn in a more creative direction, teaching myself graphic design, learning to program, and eventually starting a furniture company where I designed, built, and sold custom pieces.
Design began as a way to express ideas more intuitively. My academic foundation is rooted in strategy, marketing, and branding, but developing the ability to also create and build gave me a more complete way to bring ideas to life, aligning structure with creativity.
This drive to create and express has taken me across a wide range of disciplines, from design and music production to developing digital platforms and shaping immersive experiences.
At the core of my work lies a desire to rethink and challenge established ways of thinking, always grounded in a deep understanding of the brand and the story behind it.
SELECTED PROJECTS
The following projects reflect this journey and the diverse skill set that has shaped it
The development of a creative board game for organisations
Facilitating workshops in team-performance & innovation methods
A DIGITAL PLATFORM FOR NHS, UK HEALTHCARE
THE CREATION OF An IMMERSIVE EVENT EXPERIENCE: THE MAGIC CARPET
BUILDING VARIOUS ART INSTALLATIONS FOR EVENTYS
Event concept for an exclusive, high-end private party in Ibiza
Each year, I design books for my nephews’ birthday. A tradition turned passion project reflecting my love for storytelling.
The development of a creative board game
Facilitating workshops in team-performance & innovation methods
A DIGITAL PLATFORM FOR NHS, UK HEALTHCARE
Each year, I design books for my nephews’ birthday. A tradition turned passion project reflecting my love for storytelling.
SELECTED PROJECTS
The following projects reflect this journey and the diverse skill set that has shaped it
THE CREATION OF An IMMERSIVE EVENT EXPERIENCE
BUILDING VARIOUS ART INSTALLATIONS FOR EVENTYS
Event concept for an exclusive, high-end private party in Ibiza